Digital Marketing Manager

@ Stellantis
Stellantisstellantis.com

Digital Marketing Manager

Detroit, MI
Posted today

About the job

The company focuses on automotive dealership marketing, helping increase traffic, sales, and market share through digital strategies, website optimization, and social media engagement. The role requires collaboration with stakeholders to improve digital presence and performance.

Requirements

  • Digital marketing expertise
  • Stakeholder collaboration
  • Website optimization skills
  • Social media management
  • Metrics analysis

Qualifications

  • Relevant marketing degree
  • Experience in automotive marketing
  • Strong communication skills
  • Proficient in digital tools

Full job description

The Digital Marketing Manager is responsible for driving digital marketing knowledge and engagement across the Business Center. This individual will provide the Business Center Management and Dealers with ongoing assessments and recommendations that can positively impact both Tier 2 and Tier 3 digital strategies. The Digital Marketing Manager will work closely with multiple organizational stakeholders regarding digital marketing strategies, digital metrics/results, dealer website optimization, reputation management, and social media. It will be the responsibility of the Digital Marketing Manager to develop key initiatives and leverage best practices in an effort to increase overall dealership traffic, retail sales, and retail market share.

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