Sales and Marketing Director
@ Stellar Senior Living [Parent]Sales and Marketing Director
About the job
Stellar Senior Living provides quality, compassionate senior care with a community focus in Colorado. The Sales and Marketing Director role involves driving occupancy, executing marketing strategies, and fostering partnerships for growth and excellence.
Requirements
- Proven sales and marketing experience
- Strong leadership and communication skills
- Ability to analyze market data
- Organized with project management skills
- Experience with CRM and digital marketing
Qualifications
- Bachelor’s degree in Marketing or related
- Experience in senior living or healthcare
- Leadership and interpersonal skills
- Analytical mindset
- Proficiency with marketing tools
Full job description
Winslow Court, a Stellar Senior Living community, is seeking a dynamic and results-driven Sales and Marketing Director to lead our sales and marketing strategies at our Colorado Springs, CO location. In this role, you will spearhead efforts to increase occupancy, build community relationships, and enhance brand visibility. You will collaborate closely with executive leadership to develop and execute innovative marketing campaigns and sales initiatives aimed at driving growth and ensuring Stellar Senior Living remains a leader in senior care services.
Responsibilities
- Develop and implement comprehensive sales and marketing plans to achieve occupancy and revenue goals.
- Maximize performance and professional development.
- Establish and maintain strong relationships with community partners, healthcare providers, and referral sources.
- Oversee market research and competitive analysis to identify trends and opportunities.
- Manage marketing budgets, and adjust strategies accordingly.
- Collaborate with operations and executive teams to align marketing efforts with company objectives.
- Represent Stellar Senior Living at community events and networking opportunities.
Requirements
- Bachelor’s degree in Marketing, Business Administration, or related field preferred.
- Proven experience in sales and marketing, preferably in senior living or healthcare industries.
- Strong leadership, communication, and interpersonal skills.
- Ability to analyze market data and translate insights into actionable strategies.
- Highly organized with excellent project management abilities.
- Proficiency with CRM software and digital marketing platforms.
Benefits
- Annual salary Starting at $75,000.00 plus commissions - based on experience, paid bi-weekly.
- Comprehensive health insurance plans.
- Paid time off and holidays.
- Opportunities for professional development and career growth.
- Supportive and collaborative work environment.
About the Company
Stellar Senior Living is committed to providing high-quality, compassionate care to seniors across Colorado. Our community-focused approach emphasizes dignity, respect, and personalized service, ensuring that every resident feels at home. As part of a growing family of senior living communities, Stellar Senior Living fosters innovation and excellence in all aspects of senior care.
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