Field Marketing Associate
Thoughtworks
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Field Marketing Associate
@ ThoughtworksField Marketing Associate
About the job
Thoughtworks is a leading tech consultancy focused on solving complex business problems with technology. We support your growth with development programs and a culture of learning. Join our inclusive community to make an impact through innovative marketing efforts.
Requirements
- Experience in marketing or related field
- Hands-on with martech platforms
- Interest in AI and workflow automation
- Experience with B2B events and content
Qualifications
- Bachelor's degree preferred
- Strong communication skills
- Highly organized and detail-oriented
- Eager to learn and grow
Full job description
We are looking for an early-career marketer to join our regional field marketing team supporting our highest-priority industries across the Americas: retail, financial services, and tech and business services. This is a hands-on execution role for someone who wants to learn full-funnel field marketing and grow into a program owner.
Working alongside two field marketing leads and reporting to the principal who leads all three verticals, you will help plan and execute integrated programs that nurture, convert, and expand our top target accounts and new logos. You will touch every layer of the funnel, from verticalized content and landing pages to demand strategy and channels, with most of your time spent bringing regional, industry and partner events to life. You are organized and resourceful, and you thrive juggling multiple programs and stakeholders against real deadlines.
Job responsibilities
- Support full-funnel execution of regional programs across all three verticals, learning each tactic and process by owning delivery details.
- Lead day-to-day coordination of events, the core of the role: industry and partner sponsorships, executive dinners, account events, ABM plays and workshops, from logistics and vendors through follow-up and reporting.
- Help produce verticalized content and landing pages with content, design and web teams, tailoring messaging to each industry audience.
- Support demand strategy and channels, including email, paid, social and nurture, to progress priority accounts through the funnel.
- Build and manage campaigns and workflows across the martech stack (CRM, marketing automation, ABM and intent platforms), keeping data clean and actionable.
- Track program performance against pipeline and engagement goals, and share timely insights with field marketing leads and sales.
- Test and adopt new AI agents and tools to streamline marketing workflows, and share what works with the team.
Job qualifications
Technical Skills
- One to two years of experience in marketing, consulting, technology or professional services, or a comparable early-career background.
- Hands-on comfort in a martech stack. Experience with Salesforce, Adobe Experience Manager, Marketo, Creatio, Demandbase, Splash, and Clay is a plus.
- Curiosity about how AI is reshaping marketing workflows, and eagerness to test and deploy agentic workflows. Experience with Gemini, Claude is a plus.
- Familiarity with events, content or demand generation in a B2B context, ideally in tech or professional services.
Professional Skills
- A self-starter who rolls up their sleeves, owns the details and keeps multiple programs moving to hit deadlines for several stakeholders.
- Highly organized and detail-oriented, with strong written and verbal communication and confidence engaging people across roles and industries.
- Eager to learn data-driven marketing strategy and grow quickly in a fast-paced, collaborative environment.
- A curious, adaptable mindset motivated by growth and team impact.
Other things to know
Learning & Development
There is no one-size-fits-all career path at Thoughtworks: however you want to develop your career is entirely up to you. But we also balance autonomy with the strength of our cultivation culture. This means your career is supported by interactive tools, numerous development programs and teammates who want to help you grow. We see value in helping each other be our best and that extends to empowering our employees in their career journeys.
Responsible Use of AI in Recruitment
At Thoughtworks, we use AI tools to support our recruitment team with administrative tasks such as drafting communications, scheduling interviews and writing job descriptions.
Crucially, our AI tools do not screen, assess, rank or make hiring decisions. Every application is reviewed by our team and all selection decisions are made exclusively by our interviewers and hiring managers.
We are committed to fairness and responsible AI. We actively manage our AI systems by testing, monitoring for biased outcomes and implementing mitigation measures. We hold our third-party vendors to these same high standards through a rigorous governance process. For additional information, please see our full Thoughtworks AI Policy for Recruitment.
EEO
Thoughtworks is an equal-opportunity employer. We are committed to providing equal employment opportunities to all qualified applicants and employees without regard to race, color, religion, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity or expression, national origin, ancestry, age, disability, genetic information, marital status, military or veteran status, or any other characteristic protected by applicable federal, state, or local law. We prohibit discrimination and harassment of any kind and are dedicated to providing a work environment free from discrimination and harassment. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, stermination, layoff, recall, transfer, leaves of absence, compensation, and training.
Thoughtworks is also an affirmative action employer of veterans and individuals with disabilities.
For additional information, please see the Thoughtworks, Inc. Equal Employment Opportunity & Affirmative Action Policy Statement.
US - Work Authorization
Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment in the United States.
Accommodations
Thoughtworks is committed to providing reasonable accommodations to qualified applicants with disabilities or sincerely held religious beliefs, practices, or observances, in accordance with applicable law.
If you need a reasonable accommodation to complete any part of the application process, participate in interviews, or otherwise engage in the hiring process, you may request an accommodation by completing this form or speaking with your recruiter. Requests may be made at any stage of the application or interview process.
Once a request is received, Thoughtworks will engage in an interactive process with the applicant to determine an appropriate accommodation. Applicants are not required to disclose medical diagnoses or detailed personal information in order to request an accommodation. All accommodation requests will be handled in a timely, confidential, and respectful manner, consistent with applicable legal requirements.
Requesting an accommodation will not negatively affect your consideration for employment. Company prohibits retaliation against any applicant for requesting an accommodation or participating in the accommodation process. Accommodations made during the recruitment process are not a guarantee of future or continued accommodations once hired. If you are hired by Thoughtworks, and require an accommodation to perform the essential functions of your role, you may be asked to engage in our reasonable accommodation process.
Cancellations
As a technology consultancy, the projects we undertake are subject to change based on client needs and agreements. While we strive for consistency, please be aware that project scope or availability may shift, or projects may even be cancelled, during the recruitment and selection process, which is often outside of our direct control. Should the project related to this vacancy be significantly altered or cancelled, all impacted candidates will be promptly and duly informed of the change
About Thoughtworks
Thoughtworks is a dynamic and inclusive community of bright and supportive colleagues who are revolutionizing tech. As a leading technology consultancy, we’re pushing boundaries through our purposeful and impactful work. For 30+ years, we’ve delivered extraordinary impact together with our clients by helping them solve complex business problems with technology as the differentiator. Bring your brilliant expertise and commitment for continuous learning to Thoughtworks. Together, let’s be extraordinary.
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Salary
Benefits: https://www.thoughtworks.com/en-us/careers/benefits
The annual salary range posted is subject to many factors and may vary depending on experience, geographic location, job responsibilities, performance, skills and/or training.